Tuesday, February 17, 2009

Toyota in crisis mode.

The latest, according to Forbes:
Toyota Motor's incoming president, Akio Toyoda, has promised to make aggressive changes. They're already happening.

Read the rest of the Forbes article here:

The Car Hauler Angle?

Toyota is enacting "belt-tightening" measures across the board, and not just by throttling back production lines. On the west coast, looks like Toyota has decided to lengthen the average life of their car hauler fleet. They are holding on to their pre-emission '05 models for another couple years.

I'm hearing that there are four yards in So. Cal., each with 18k-20k unsold units. That amount of un-sold iron appears to be weighing heavily on the minds of the leadership of Toyota.